Lewis Berridge AS Media Project

Thursday, 7 May 2009

Differences between niche and mainstream

Mainstream - A very popular product, familiar and unthreatening to the masses. Common, usual or conventional.
has a large circulation and readership figures.
Examples of Mainstream magazines - Kerrang!, NME, Q.

Niche - A small targeted audience or specific portion of the population. Not hugely popular.
It will have a small circulation and readership figures in comaprison to mainstream magazines.
Examples of Niche magazines- Guitar & Bass.

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Lewis Berridge AS Media Project

Thursday, 7 May 2009

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